Costa Rica MLS Listings and Social Media Search Tools Set to First Appear on Facebook Business Pages of Costa Rica REALTORS® in December!
The Costa Rica Global Association of REALTORS® (CRGAR),
will be offering a series of special professional events on Monday, December
10, 2012, in Playa Hermosa, Carrillo, Guanacaste. These events will focus on the emerging importance of social media tools and services to the real estate industry and CRGAR members, new
services and features of the Costa Rica MLS (CRMLS), CRGAR’s 2013
membership policies and fees, “hands-on”
training for using new social media resources and new features of CRMLS, and
will conclude with CRGAR’s Holiday Cocktail Party, a
short distance away at the El Velero Hotel on the beach.
These events are open to all real estate agents,
brokers, developers, franchise networks, and allied professionals. We
also hope to welcome professionals from other parts of Costa Rica and
neighboring countries who are interested in adding some of CRGAR’s services in
their home markets, to network with Costa Rica, and who may be considering new
database support.
The event is organized into sessions as follows:
1) 10:00AM-11:00AM -The Emerging Integration of Social Media with MLS
Databases – A New Dimension in Listing/Agent Syndication.
CRGAR has arranged for an expert from the United States
to lead this discussion and be available throughout the day. Until
recently, Pablo Ceron was a REALTOR® in Miami, and he is also the
developer of SocialSearch, a Facebook application for real estate professionals
and businesses, acquired by Proxio. SocialSearch will be available to all users
of the Costa Rica MLS for the first time on December 10th.
Pablo is now a part of the Proxio Global Team, is
bi-lingual English/Spanish, and is deeply involved in all areas of social
media. He will discuss how social media applies to the real estate industry
now, and how it is likely to evolve in the near future. His appearance will
give attendees special insights to the state of the art in social media, and
special assistance with starting your SocialSearch account on CRMLS.
Pablo’s
SocialSearch team is also considering an enhanced SocialSearch product for
developers and large projects – with either in-house
sales or contracts with outside real estate professionals. The intent is to
provide enhanced global project marketing with seamless integration to other
SocialSearch users. He would like a chance to share these ideas with
representatives of projects and get feedback for product planning.
2) 11:00AM-Noon – New Features and Services of the Costa Rica MLS
Starting on December 10, 2012, the Costa Rica ML will offer
its users new services and features, as well as some policy revisions. Others
are in the pipeline and will be demonstrated on December 10th for release in
early 2013. All changes are intended to make CRMLS more useful and effective
for your professional purposes. The new items include:
SocialSearch by
Proxio – A detailed explanation
of the new social media connection between CRMLS and Facebook (as Phase 1 of
SocialSearch), and the advantages of Facebook Business Pages, if you do not
already have one. (Individual “hands-on”
training will be part of the 2:30PM session in the afternoon.)
Listing
Syndication to UniqueHomes.com – A new, free outlet for listings
above a certain minimum asking price.
New Landing Pages
for Accounts – (Demo only Dec 10) – A new page that opens after an
agent logs in to CRMLS. The format will include an overview of activity of your
listings, your syndication channels, your network, your colleagues in CRMLS,
and the Proxio system.
“Featured
Listing” Widgets – Proxio is releasing new custom widgets that will
scroll images and basic information about your listings, which also work as
links to them in the database.
Listing
Syndication to ListGlobally.com/Worldposting.com – (coming in 2013) – 2 of the largest global
syndication networks will be available on a selective basis.
Window Flyer – First of new flyer formats.
Mobile Ready – Update on progress toward CRMLS being available
on mobile, hand-held devices.
3) 2:30PM-4:00PM – “Hands On” Clinic for CRMLS Users
This session is primarily designed to help CRMLS users
install SocialSearch. It will have a “free” format, to also respond to any type
of questions from CRMLS users and/or CRGAR candidate members.
Bring your devices to connect to the internet and install
SocialSearch in your CRMLS account before leaving the Embassy Theater. If you do not have a Facebook Business Page,
create one before December 10. Or, if you need Facebook assistance, a session
about creating a Business Page will be part of this clinic.
General
assistance will be available for new and existing users from CRMLS resource
people, Pam Wright, Alberto Triquell, and Allen Lungo, as well as other
experienced, CRGAR members. As
requested, a small group demonstration of the basic CRMLS system will be
possible for member candidates.
4) 4:30PM-? – CRGAR Holiday Cocktail Party (cash bar) at Hotel Velero, Playa Hermosa
We will conclude our December 10th
events with our Holiday Cocktail Party with sunsets, appetizers courtesy of
Mike Simons and RE/MAX Tres Amigos, a “50/50” cash raffle, and a chance to
enjoy the season’s spirit with your peers.
Thank you for your
attention, and we look forward to seeing you on December 10th in
Playa Hermosa!
Costa
Rica Global Association of REALTORS®
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